What is a Trademark Application in Dubai, UAE - 2025

Setting up a business in Dubai or anywhere else in the UAE involves various formalities like obtaining a trade license, handling paperwork, visa processes, corporate banking, and seeking approvals. However, trademark application often gets overlooked by many business owners and setup companies in the UAE.

What is a Trademark?

A trademark is anything, like a word, phrase, symbol, design, or a mix of these things, that shows your goods or services. It’s what helps customers know you in the market and tells you apart from your competition. The word “trademark” covers both trademarks and service marks. A trademark is for goods, while a service mark is for services.

A trademark:

• Shows where your goods or services come from.

• Gives legal protection to your brand.

• Helps you fight against fake products and scams.

• A big mistake is thinking that having a trademark means you own a word or phrase and can stop others from using it. But you only have rights to how that word or phrase is used with your specific goods or services.

What is a Trademark in Dubai, UAE?

The trademark issuance service allows you to issue a new trademark. Your application goes through examination to make sure the trademark isn't the same or too similar to others already issued or requested at the Ministry of Economy.  

If your trademark involves certain products needing a check or examination, the department checks if the minister approves it. This process ensures your trademark stands out and doesn't cause confusion with others in the market. It's a crucial step in protecting your brand identity and ensuring legal compliance in the business landscape.

Which trademarks can be issued in the UAE?

Trademark issuance is vital for safeguarding business products' identity, governed by UAE Federal Law No. 37 of 1992. It encompasses symbols, words, logos, and more, distinguishing goods or services for businesses.  

Application ensures exclusive association with a specific owner, whether an individual or organization, fostering brand recognition and trust. This legal protection fosters goodwill and reputation, earned through consistent quality.  

By issuing trademarks, businesses signal their commitment to maintaining standards, enhancing consumer confidence. It's a strategic move, essential for navigating competitive markets, ensuring brand integrity, and upholding consumer trust, pivotal elements in long-term business success and growth in the UAE.

What is a trademark class system?

Trademark classification serves a dual purpose: it offers guidance for trademark application and aids in identifying potential trademark infringements. The USPTO (United States Patent and Trademark Office) refuses to issue trademarks that closely resemble existing ones. This similarity extends to both the marks themselves and the goods or services they represent.  

For instance, "Dove" ice cream bars and "Dove" soap can coexist as issued trademarks because they relate to vastly different products, minimizing the likelihood of consumer confusion regarding their origins. This classification system ensures clarity and fairness in trademark applications, safeguarding the integrity of brands and fostering consumer trust.

Documents Required for Trademark Applications

For a seamless UAE trademark application process, business owners must gather specific documents in advance. Timely preparation is key to efficiency. The essential documents include:

• UAE trademark application

• Copy or sample of the desired trademark design

• Payment for the application  

• Trade license of the applying company

• ID or passport of the individual authorized to sign the application

• Comprehensive list of goods and services for protection

• Applicant’s contact details

Having these documents ready streamlines the process, ensuring a smoother and more efficient trademark application experience, paving the way for legal protection and brand recognition in the UAE market.

Who can Submit a Trademark Application?

Issuing a trademark is crucial for businesses or individuals aiming to distinguish their goods or services. This process extends beyond the UAE, requiring issuance in countries where protection is sought.  

However, not everyone in the UAE can apply for a trademark. According to Federal Law No. 37 of 1992 on Trademarks, eligible parties include:

• Individuals working in economic, technological, technical, or service sectors.

• Foreigners and entities operating in various sectors of the economy, technology, or services.

Understanding eligibility criteria is vital for ensuring proper trademark application, safeguarding brand identity, and market presence both locally and internationally.

Trademark Application Cost in Dubai

Upon completing your application, payment of the requisite fees for a trademark application in the UAE is necessary. The cost for issuing a trademark or brand in the UAE stands at AED 7499, exclusive of legal or translation expenses.  

Candidates can conveniently settle the trademark application fee through the Ministry of Economy’s website. Your trademark application request in Dubai undergoes scrutiny by the Ministry of Economy. Precision is paramount during application completion, as any omissions or inaccuracies may lead to rejection.  

Nevertheless, applicants can address any challenges or revisions as needed. The Ministry of Economy typically grants trademark issuance approval within 30 days, provided all submissions meet requirements.

Benefits of Trademark Certificate

Issuing a trademark in the UAE offers several benefits:  
Brand Stability: A trademark fosters brand stability, bolstering your presence and credibility with consumers. It builds authenticity and transparency, enhancing brand value and operational efficiency while avoiding legal obstacles.

Valuable Asset: Your trademark becomes a valuable asset, its worth tied to your business's reputation. It opens doors for expansion across industries and can be sold, licensed, or used as security for loans.

Trademark Protection: It shields you from deceptive practices, preventing confusion among consumers. It provides legal recourse against infringements, enabling you to recover damages and pursue legal action when necessary.

Trademark Validity in the Dubai, UAE

As per Article 19 of the Federal Law No. 37 of 1992 (UAE Trademark Law), trademark certificate remains valid for ten years. However, trademark owners must promptly navigate the renewal process to ensure continuous protection.

FAQ: Trademark Application in Dubai

Which company is best for trademark application?

For trademark application in Dubai, Radiantbiz is highly recommended. Known for our expertise and reliability, we offer comprehensive support and ensure a smooth application process for businesses.

What is the strongest trademark?

The strongest trademark is one that is unique, distinctive, and not easily confused with others. It stands out in the market and provides strong legal protection for the associated goods or services.

How long does it take to issue a trademark in Dubai?

Once the objection period closes, a final application fee of AED 5000 is required. Within 30 days after the objection period, a trademark certificate will be issued. Are you ready to setup a business in Dubai with RadiantBiz?  

If you want to learn about starting a business in the UAE, you can contact us by calling +971 50 797 4832 or sending a WhatsApp message to +971 52 132 2895. You can also email us at info@radiantbiz.com for assistance.

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